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Buying wine at retail prices can be less than ideal. Naked Wines provides unique wines at wholesale prices, allowing you to save money while also enhancing your tastebuds. The decade-old company invests in over 150 indie winemakers and uses its business model to bring unique, high-end wines to market affordably.
Here’s how Naked Wines works: prospective winemakers submit their wine for approval, and, if approved, receive an advance to aid in the winemaking process. Nakedwines.com views their “Angels”, or subscribers, as customers who act as investors. Angel members invest $40 every month to invest in individual wine orders; this helps winemakers and gives the Angels exclusive perks such as 40-60% off on all orders and freebies.
For Naked Wines, it’s the variety that makes them stand out. Members can choose from a massive range of whites and reds, plus rose wines, sparkling wines, and fortified wines. To get a better idea of what Naked Wines offers, we chose to spotlight some of their “featured” wines.
Mauricio Lorca Reserve Uco Valley Cabernet Sauvignon 2017
Referred to as “seductive, smooth and spicy” like roasted red peppers fresh off a sizzling grill, this is the company’s highest-rated wine. It comes straight from the Uco Valley Cabernet region in Argentina.
Mauricio Lorca Reserve Los Arboles Malbec 2016
This dark, intense Malbec simply sings with flavor, finishing nice and smooth.
W. Donaldson Sonoma Blanc de Blancs 2016
Made pure from Sonoma Coast Chardonnay, this white is crisp, creamy, and refreshing; meant for special occasions.
When you sign up to become an Angel, the discounted prices are really impressive. Naked Wines prices range from $8.99 to $29.99 a bottle.
You have two options at Naked Wines when it comes to membership: a regular account without any kind of advantages, bonuses, or fees which allows users access to purchase wines at regular market prices. Or you can become one of the Naked Wines’ Angels at $40/month, giving you access to many bonuses and benefits. The best part? You never lose this money. You can use it at any time to buy wine; almost like a “wine bank account.”
Angels also get bonuses like discounts of up to 60% compared to market prices, access to Angel-only wines and events, an Angel-exclusive customer service hotline, and a free Angel bottle of wine valued at $19.99 or more for every case you order. Before deciding on your membership, Naked Wines offers a quiz you can take to identify which wine choices suit you best.
Since you’ll be the one ultimately deciding how many bottles of wine you want to be included in your delivery of up to 6 bottles, you may need some help carrying it inside. Upon opening your box, you’ll remove an insert revealing your wines.
Overall, Naked Wines is a great choice for a wine club. It doesn’t force any commitments or costly membership fees onto users, the business model is beneficial for both wine lovers and winemakers alike, and members can access money-saving perks and snag select bottles.